Which ads do you need to send us?

The banner ads you'll need to send us will depend on the campaign you have booked with the commercial team. The tables and examples on this page show the various banner sizes for: standard display campaigns, homepage takeover campaigns and solus newsletter ads.
Please take note of the dimensions (shown in pixels), the maximum file size limits and the accepted formats, shown below each of the tables. It's important for us to stick to the file size limits to ensure quick page loading speeds.
The tables also provide information on which devices the various banners display on, as well as which websites they apply to. If you have any further questions then don't hesitate to hit the button below to contact us for help.

Please supply as many different formats as possible for your chosen site, so we can optimise your campaign and make sure you get the best results possible.
Banner name | Size (w x h) |
Max file size | Appears on (device type) | Appears on (website) |
---|---|---|---|---|
MPU | 300x250 pixels | 100kb | Desktop, tablet, mobile |
road.cc. |
Half page | 300x600 pixels | 150kb | Desktop, tablet |
road.cc. off.road.cc, ebiketips |
Billboard | 970x250 pixels | 150kb | Desktop, tablet |
road.cc. off.road.cc, ebiketips |
Leaderboard | 728x90 pixels | 150kb | Desktop, tablet |
road.cc. off.road.cc, ebiketips |
Sticky Skyscraper | 160x600 pixels | 100kb | Desktop | road.cc |
Mobile leaderboard/ Sticky mobile footer | 320x50 pixels | 80kb | Mobile | road.cc. off.road.cc, ebiketips |
640x200 | 640x200 pixels | 100kb | Desktop | off.road.cc |
1280 x 260 | 1280x260 pixels | 150kb | Desktop | off.road.cc |
Accepted Formats: .gif, .jpg, .png, HTML5, standard 3rd party tags.









A site, or homepage-only, takeover requires several ad formats working in combination with one another; a site skin, a MPU and a Leaderboard (a variety of Leaderboard artwork is required to cover all devices).
Currently this option is only available on road.cc.
Ad position | Size (w x h) | Max file size |
---|---|---|
MPU | 300x250 pixels | 100kb |
Billboard | 970x250 pixels | 150kb |
Leaderboard | 728x90 pixels | 150kb |
Mobile leaderboard | 320x50 pixels | 80kb |
Site skins | Two 390 x 1200 'skyscraper' graphics. | 170kb |
Accepted Formats: .gif, .jpg, .png, HTML5, standard 3rd party tags.


A solus advert unit that sits in the central flow of the newsletter content, the road.cc newsletter is sent out to our subscriber list twice a week, on Tuesday and Fridays. We also send out a separate bi-weekly newsletter to our road.cc subscribers.
Ad position | Size (w x h) | Max file size |
---|---|---|
Newsletter | 600x200 pixels | 150kb |
Accepted Formats: .gif, .jpg, .png.
